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Consumer choices - November 17, 2009

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All the material in the archived pages section relate to the previously published NiE pages.  Click here to download the published page.

You will need to Register so you can download the supporting resources on this website. Click here to register.

Then click on the left-hand menu to access: The Theme quiz, downloadable pdf Theme lessons and teacher notes that go with the NiE page.

Kia ora tatou

This week’s Pulse NiE page is Consumer Choices. We explore how consumers can influence the market, based on consumer preferences, opinions, moral concerns and values. Some companies have responded to this by actively catering for and marketing to discerning consumers. News excerpts on the page demonstrate how consumers have used their power to bring about changes in production and marketing.
You can take this page as a starting point to explore more fully the rights of consumers. Students can learn about how the Consumer Guarantee Act (1993) and the Fair Trading Act (1986), gives them rights when they buy products or services.
More information and teaching suggestions can be found under the More information tab on the left-hand menu.
 
NiE page contents
Voting with your dollar – how consumers show their preferences, opinions and values by buying certain brands and products
Brand loyalty – how some companies attract brand loyalty by showing that they stand for more than profit
In the news – news examples of the effects of consumer power
Your choice – students choose a pair of jeans from the list of choices and justify their choice
 
The downloadable theme lessons include:
Consumer rights - role play – students learn a little about consumer rights and role play how to exercise those rights 
Consumer rights – language –  a language activity that requires students to go to the Ministry of Consumer Affairs website to find word definitions 
Factors influencing consumer choice – students brainstorm reasons that influence consumer choice and sort them into categories. They then evaluate the results.
You can find these lessons under the Theme lessons tab.
 

Student Features

Encourage your students to use the Front Page Builder activity accessible from the home page. They do not need to register on the website.

Page Theme Quiz – new each week

Front Page Builder – an interactive front page builder where students use supplied current news pictures and captions to make their own front page.

Ka kite ano

The APN NiE team

 

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