All the material in the archived pages section relate to the previously published NiE pages. Click here to download the published page.
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Then click on the left-hand menu to access: The Theme quiz, downloadable pdf Theme lessons and teacher notes that go with the NiE page.
This week’s Pulse NiE page is Consumer Choices. We explore how consumers can influence the market, based on consumer preferences, opinions, moral concerns and values. Some companies have responded to this by actively catering for and marketing to discerning consumers. News excerpts on the page demonstrate how consumers have used their power to bring about changes in production and marketing.
Voting with your dollar – how consumers show their preferences, opinions and values by buying certain brands and products
Brand loyalty – how some companies attract brand loyalty by showing that they stand for more than profit
In the news – news examples of the effects of consumer power
Your choice – students choose a pair of jeans from the list of choices and justify their choice
Encourage your students to use the Front Page Builder activity accessible from the home page. They do not need to register on the website.
Page Theme Quiz – new each week
Front Page Builder – an interactive front page builder where students use supplied current news pictures and captions to make their own front page.
Ka kite ano
The APN NiE team